Stoke City Football Club, based in Stoke-on-Trent, Staffordshire, UK, boasts a rich history dating back to 1863. Over the years, the club's logos have evolved, reflecting changes in style and the times. Early designs often featured intricate details reminiscent of medieval heraldry, a stark contrast to the simpler, more modern emblems of today.

Meaning and History

1953 – 1957

The 1953 logo embraced a classic heraldic style. A white shield with arched sides was divided by a bold red cross, segmenting the emblem into four quarters. Each section featured black imagery—a vase, a camel, a heraldic eagle, and a scythe. The red upper part of the shield was adorned with golden details, creating an ornate and traditional design.

1977 – 1989

In 1977, the logo shifted to a simpler but still heraldic look. The shield, outlined in gold, was divided into four sections: two with red and white vertical stripes and two solid black squares featuring a white tower and a rope. A red upper section bore the initials “S. C. F. C.” in a bold yellow sans-serif typeface.

1989 – 1992

The 1989 redesign refined the previous logo. The yellow text was replaced with white, balancing the overall color scheme. The red and white stripes were narrowed, and the images on the black sections were made smaller, creating a cleaner and more polished appearance.

1992 – 2001

Stoke City returned to a more traditional heraldic design in 1992, reintroducing the 1953 crest. This time, two ribbons were added—one above the shield, reading “Stoke City FC” in a black serif typeface, and one below, featuring the Latin motto “Vis Unita Fortior” (“United Strength is Stronger”).

2001 – Today

The current logo, introduced in 2001, maintains the shield shape while adopting a simpler and more modern aesthetic. The design pays homage to the club's heritage but removes ornate details for a clean and contemporary look, aligning with the visual trends of modern football branding.

Stoke City Colors

Red

HEX: #E03A3E

RGB: 224, 58, 62

CMYK: (6, 92, 79, 1)

Blue

HEX: #1B449C

RGB: 27, 68, 156

CMYK: (99, 85, 3, 0)

These bold colors reflect the club's vibrant identity and evoke a sense of pride, energy, and tradition.