The sitcom Friends, launched in 1994, is one of the most celebrated television series worldwide. The show, centered on six friends navigating life in New York City, has become a cultural phenomenon, captivating audiences far beyond the United States.

The visual identity of Friends has remained consistent since its inception in 1994, with its iconic logo becoming as memorable as the series itself. Designed by Deborah Naysee, the logo reflects the essence of the sitcom with its simplicity and charm.

The original 1994 logo features a custom black wordmark with smooth, handwritten-style letters. Between each letter, colorful dots—two pink, two blue, and two yellow—symbolize the six main characters. The dots bring a sense of vibrancy, fun, and individuality to the otherwise monochromatic design. Each color represents a core value of the series: pink for love and warmth, blue for loyalty and trust, and yellow for energy and friendship.

In 2019, the logo was temporarily redesigned to celebrate the show's 25th anniversary. The updated design introduced refined lettering and reordered the colorful dots. A decorative frame, featuring black and yellow curved lines with ornate details, enclosed a white rectangle. Inside, "25 Years" appeared, with bold red numerals above delicate black lettering. This anniversary edition highlighted the enduring legacy of the sitcom while maintaining its familiar aesthetic.

The Friends logo uses a custom typeface, often referred to as Gabriel Weiss' Friends. It closely resembles fonts like Black Racer Regular, Fave Hand Pro, and NorB Croquis, characterized by smooth and approachable handwritten lines.

The logo's color palette and design exude warmth and familiarity, perfectly aligning with the series' themes of camaraderie and lightheartedness. The simple yet distinctive design continues to evoke nostalgia and affection, reflecting the timeless appeal of Friends.