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ExxonMobil is a multinational oil and gas corporation formed in 1999 through the merger of Exxon and Mobil. The company traces its origins to Standard Oil, founded in 1870 by John Rockefeller, and has evolved through various logo iterations to reflect its identity and market presence.
ExxonMobil Logo History
- 1892 – 1904: The first logo of Standard Oil featured an ornate circle with the word “Standard” and an Arabic metal p symbol representing its first product, Aladdin.
- 1904 – 1908: The red gargoyle symbol was introduced, symbolizing strength and power.
- 1908 – 1911: The logo was simplified to a circular badge with neat geometric lines and a new color palette of sea-blue, red, and light yellow.
- 1911 – 1931: The iconic red Pegasus was introduced, evoking lightness, speed, and progress.
- 1931 – 1966: Both the Pegasus and the red gargoyle appeared in the logo, representing different company products.
- 1966 – 1999: The red Pegasus was enclosed in a white circle with a blue square background, and the wordmark “Mobil” was added. This logo became globally recognizable.
ExxonMobil Logo (1999 – Today)
The current ExxonMobil logo, designed in 1999 after the merger, features a red wordmark on a white background. The logo’s key feature is the distinctive double "X," where both "X"s are interlaced and placed diagonally, symbolizing individuality and a progressive approach. The logo has not changed since its inception.
Symbol and Emblem
- Exxon Symbol: The interlacing "X"s from the Exxon logo, designed by Raymond Loewy in 1966, became a key part of ExxonMobil's new identity after the merger.
- Mobil Symbol: Originally featured the Pegasus, which was dropped in the merged logo.
- Emblem: The ExxonMobil emblem combines elements from both companies: the “Exxon” wordmark, the double "X," and the Mobil wordmark, minus the Pegasus.
Font and Colors
- Font: The logo uses a generic typeface, with the main distinction being the interlaced double “X.”
- Colors: The color palette is primarily red and white, with previous versions incorporating blue.
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